Archive

Year: 2016

  • Brexit – European dream on emergy lane: can the fix come from communicators?

    19 September 2016

    While the British referendum on Brexit knocked out European leaders, observers and poll experts, it confirmed a shared feeling: Europe is no longer a dream, let alone an inspirational ambition. It is not hard to project that such a referendum would probably have generated similar results in other European countries. Between the growing euro skepticism, a questionable management of the migrants’ crisis, and the feeling of insecurity resulting from terror attacks, the consensus is there...

  • FleishmanHillard Paris behind the scenes at Primark store openings in France

    1 June 2016

    Blue balloons, excited employees, the famous onesies, impatient clients and finally after a countdown… the doors open, allowing hundreds of fashionistas to come and celebrate the event and to be the first ones to discover the new Primark store. by Pauline Ménage Each store opening of the famous Irish brand is an event! A fashion symphony, perfectly orchestrated, partially thanks to the consultants from FleishmanHillard Paris, who work to make sure everything happens without any...

  • Arthur Richer joins FleishmanHillard Paris in the role of Director of strategy, digital and content

    9 May 2016

    We are pleased to announce the arrival of a new Director in charge of Strategy, Digital and Content. At the head of the digital team, Arthur’s main tasks involve creating content strategies for online or PR campaigns, guiding the client’s digital transformation and intervening in big digital platform projects, promoting innovation and knowledge sharing. Arthur Richer is also in charge of attracting and supporting the agency’s clients with an aim to put digital and content...

  • Proposed legislation for transparency in economic activity: what should businesses expect?

    9 May 2016

    In the current environment marked by the Panama Papers scandal and the question of global coordination in the fight against tax avoidance and corruption, the draft bill initiated by the government to create more transparency in French economic activity comes just at the right time. By Jeremy Seeman The law named ‘Sapin II’, in reference to the anti-corruption law in 1993 by the same author, claims to be effective and exemplary. It enables the French...